LUX ROOF RACKS
CLIENT
GOAL
Lux carrier systems is the largest Russian manufacturer of roof rack systems for passenger cars of domestic and foreign production.
Produce content with company rider to promote company's goods for summer.
WORK DONE
We developed a video script in which our main actor, Ostap Zakaryan who is a rider of the company, shows how he uses LUX products in various scenarios: training on a bike, trekking in the mountains.
It was important to show the ease of use of products and, of course, the comfort that a potential user receives. With the help of a bike rack on the roof of the car, he can carry the bike on his car to any place, in the box he can carry large trekking backpacks or other sports equipment.
It was important to show the ease of use of products and, of course, the comfort that a potential user receives. With the help of a bike rack on the roof of the car, he can carry the bike on his car to any place, in the box he can carry large trekking backpacks or other sports equipment.
